If It's Not in Google, Does Your Website Really Exist?
Jeff Atwood, of the excellent programming blog Coding Horror, has written a fascinating article about what can happen when Google refuses to index your site. The Java mega-site JavaLobby.org suffered a massive spam attack over the holidays which created thousands of links to viagra sites and similar ilk on their message boards. Google and other search engines, of course, were quick to index the links and classifed JavaLobby as one with the spam. Rick Ross, from JavaLobby, writes about the consequences:
Atwood and Ross both go on to remark that they are worried about the amount of power Google has over its competitors. I have to admit that I share their concerns, though I have nothing but the highest respect for Google as a company. Their motto, "Do No Evil," says a lot about their ultimate focus and sharply differentiates them from other monopolies like Microsoft. I won't go so far as to say that I completely trust Google, but I'm sure glad they're "the start page of the internet" (Skentra) and not a company like Microsoft.
Whether you agree or disagree that Google should have so much power over the internet, it's vital that you get that power to work for you if you are serious about getting traffic to your site. That's why solutions like RegisterEverywhere.com are so important: they have proven ways to give you top listings in the search engines.
If you don't presently have a SEO (Search Engine Optimization) plan for your website, give me a call at 208.790.4739. I can help you come up with a comprehensive plan for improving your listings in all of the major search engines.
See Also:
Winner-Take-All: Google and the Third Age of Computing, by Rich Skrenta
So long, and thanks for all the fish! by Rick Ross ·
We had completely disappeared from Google's main index! If you run a website, then you know how serious a problem this is. On any given day over 10,000 visitors arrive at Javalobby as a result of Google searches, and suddenly they stopped coming! We had apparently been grouped together with the spammer's viagra and casino sites, and poof! Suddenly we no longer existed in the eyes of Google, the world's largest search engine. Countless thousands of well-ranked pages gone in a blink.... [T]here's a tremendous amount of power concentrated in the proprietary Google databases. If you're not in Google, then you don't really exist on the web.
Atwood and Ross both go on to remark that they are worried about the amount of power Google has over its competitors. I have to admit that I share their concerns, though I have nothing but the highest respect for Google as a company. Their motto, "Do No Evil," says a lot about their ultimate focus and sharply differentiates them from other monopolies like Microsoft. I won't go so far as to say that I completely trust Google, but I'm sure glad they're "the start page of the internet" (Skentra) and not a company like Microsoft.
Whether you agree or disagree that Google should have so much power over the internet, it's vital that you get that power to work for you if you are serious about getting traffic to your site. That's why solutions like RegisterEverywhere.com are so important: they have proven ways to give you top listings in the search engines.
If you don't presently have a SEO (Search Engine Optimization) plan for your website, give me a call at 208.790.4739. I can help you come up with a comprehensive plan for improving your listings in all of the major search engines.
See Also:
Winner-Take-All: Google and the Third Age of Computing, by Rich Skrenta
So long, and thanks for all the fish! by Rick Ross ·
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