Fires burn… until they don’t. We can help you direct the flames.
There’s a moment every business hits if they stay in the game long enough.
The fire starts strong. You’ve got ideas, momentum, maybe even a few early wins. You post, you share, you write. And for a while, it feels like something is happening.
Then it doesn’t.
Is your campfire going out?
Most websites don’t fail because the owner doesn’t care. They fail because they were built to sit still.
That’s the quiet assumption behind the old model: design it, launch it, check the box, move on. Maybe you tweak it once a year. Maybe you call your developer when something breaks. Maybe you stare at your analytics and wonder why nothing’s happening.
It’s not that you did something wrong. It’s that you were handed a campfire with no one around to keep it burning.
Why Your Website Isn’t Working (And Why It’s Not Your Fault)
Let’s be honest for a second. If your website is just sitting there… it’s not working.
It might look nice. It might have cost you a few thousand dollars. It might even have all the “right” pages—Home, About, Services, Contact.
But if it’s not actively bringing people in, engaging them, and giving them a reason to come back, it’s basically just sitting on the couch watching reruns of Judge Judy, munching Doritos.
And here’s the important part:
That’s not your fault.
Almost thirty years in the making, the river Beautiful will be published as a premium hardcover, a value softcover, and a very special online multimedia experience.
Select a chapter below to view exclusive content from the upcoming collection of new and selected works by Jason Christopher Hackwith.
original prose, poetry, lyrics, illustrations and typography
Adrian Tchaikovsky came on the show to talk about how he writes fantasy and science fiction. He won the Arthur C. Clarke Award for his book, Children of Time, and has written more than 60 books and novellas. He spends his life thinking about how to make believable worlds and how to build characters that have weight to them.
Adrian Tchaikovsky came on the show to talk about how he writes fantasy and science fiction. He won the Arthur C. Clarke Award for his book, Children of Time, and has written more than 60 books and novellas. He spends his life thinking about how to make believable worlds and how to build characters that have weight to them. My favorite thing is how he writes a fight scene, how he thinks through the pacing and all the action. If you want to write imaginative stories filled with wonder and fantasy, you're going to like this episode.
Courtesy David Perell