When we long for life without difficulties, remind us that oaks grow strong in contrary winds and diamonds are made under pressure.
— Peter Marshall
Is your campfire going out?
blog, news Jason Hackwith blog, news Jason Hackwith

Is your campfire going out?

Most websites don’t fail because the owner doesn’t care. They fail because they were built to sit still.

That’s the quiet assumption behind the old model: design it, launch it, check the box, move on. Maybe you tweak it once a year. Maybe you call your developer when something breaks. Maybe you stare at your analytics and wonder why nothing’s happening.

It’s not that you did something wrong. It’s that you were handed a campfire with no one around to keep it burning.

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